TRANSFORMING B2C RELATIONSHIPS
Establish purposeful connections through an enhanced customer journey and enrich brand equity as well as foster positive interactions. Distinct your CRM and loyalty strategies with disruptive innovations and personalized customer engagements.
Elevate your brand positioning and program proposition, while empowering your customers to make informed and smarter purchase decisions!
Looking to establish meaningful customer relationships? Connect with our loyalty consultants today!
JOURNEY OF A CUSTOMER LOYALTY ECOSYTEM
- Onboarding & Adoption
- Engage & Communication
- Campaign & Promotions
- Lifecycle Management
- Content & Asset Management
- Rewards & Incentives
- Gamification
- Surveys & Feedback
- Planning & Optimization
- Program Management
THE RIGHT PACKAGE FOR THE RIGHT PROGRAM
Curate and bundle world-class features that suit your partner program requirements. We make it easy for you to find the right tools.
| Features/Tier | Description | Customer – EngageBuilt for early stages of your customer management strategy | Customer – TransformBuilt for companies growing their customer management solutions | Customer- AccelerateSupercharge the growth of your customer ecosystem | |
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| SOLUTION PACKAGE | |||||
| Max.CRM | Sophisticated customer management tool features designed to grow and scale your customer engagement strategies. |  |
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| Smart Campaign | Elaborate communication tool that allows personalised content to be deployed seamlessly to your customers. | |
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| Rewards & Incentives | Extensive rewards and incentives support network, managed and provided by PRMMS to ensure your customers remain engaged with your brand. | Available as add-on | |||
| Max.CRM PROGRAM FEATURES | |||||
| Onboarding & Adoption | Intuitive interface for simple and fuss-free navigation through the customer onboarding process. | |
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| Engage & Communicate | Maintain regular communication with your customers through targeted, personalised content in a scalable and cost-effective manner. | |
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| Campaigns & Promotions | Launch and deliver ad-hoc or evergreen campaigns, designed to increase customer activity and engagements, whilst achieving your campaign objectives. | |
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| Lifecycle Management | Well-defined lifecycle strategies to engage with different customer lifecycle segments. | NA | |
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| Content & Asset Management | Effectively manage content, image and product assets for seamless delivery from content management portal to customer-facing platform. | |
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| Rewards & Incentives | Provide a streamlined and clear customer rewards framework of access level, benefits and progress to motivate and aspire your customers. | NA | NA | |
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| Gamification | Implement intrinsic motivation task and goals to improve long-term engagement and adoption or encourage desired behaviors whilst ensuring an enjoyable customer experience. | NA | NA | |
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| Surveys & Feedbacks | Gather real-time customer feedback to understand campaign sentiments, reinforce positive behavior and allow quick corrections where needed. | NA | |
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| Planning & Optimization | Develop strategic plans with key stakeholders such as operations and marketing and effectively track progress towards stated goals and targets in real-time. | NA | NA | |
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| Program Measurement | Assess all key aspects of you program through real-time dashboards to identify profitable customers or areas with potential growth. | |
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| OTHER PACKAGE SOLUTIONS | |||||
| Guided Implementation | Access to vital resources and trainings that will guide you through setup to implementation. | |
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| Data Migration | Import current program data immaculately to mitigate process and operations disruptions. | |
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| Single Sign-on (SSO) | Streamline the logon authentication process across multiple applications with SSO. | |
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| Multi Language Support | Cater for language boundaries across the partner markets. | 1 Language | Up to 5 | Up to 10 | |
| 3rd-Party ERP Integrations | Integrate seamlessly with other resource planning systems to elevate your business processes and operations. | |
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| Rewards & Incentives Program Management | Include suitable reward items catalogue based on requirements and budget, coordinated by PRMMS to ensure seamless end-to-end, procurement, logistics, issuance and redemption process. | |
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